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Tara Norrish

I AM ALFA because I push through no matter what life throws at me. I was raised to be very independent and know the only validation I need is my own.


Photography by: ALI SOHRAB

I was born in White Rock, but grew up in Nanaimo & Shawnigan Lake on Vancouver Island between the ages of 5-14. I moved between the two towns a lot as a kid but finally made the move to North Vancouver to live with my dad when I was 15 and graduated there. I’m now and have been living in downtown Vancouver for the last 3 years.

I AM ALFA because I push through no matter what life throws at me. I’ve had times in my life when I felt like I hit rock bottom and felt the lowest of lows emotionally. There have been times when my own self esteem has been completely shot but I chose to rise above it. I know that I can either let a situation beat me or I can overcome it and become better for it. I was raised to be very independent and know the only validation I need is my own.

What are the most rewarding things that Fitness has brought you? Fitness has taught me that I am capable & competent when at certain times in my life I felt the opposite. I moved out right before my 20th birthday so I had to learn a lot of life lessons on my own. One of the most rewarding things fitness has instilled in me is self-confidence, not just physically, but mentally as well. In addition, I’ve met some pretty incredible and inspiring people and made some amazing friendships through it.

When was the most alfa moment in your life? The most Alfa moment in my life was when I was injured after being hit as a pedestrian by a car last summer. If the circumstance had been different I could’ve lost my life that day which would’ve been 10 days before my 23rd birthday. I consider myself lucky that my injuries weren’t more severe but my upper mobility was sacrificed. My body took a lot of impact and as a result I couldn’t lift weights like I used to for months. I’m still undergoing recovery so I constantly have to be mindful of how far I can push myself. The recovery process was frustrating and I felt hopeless at times and I could’ve given up. But even small progress is progress and I chose to persevere because I love fitness. My life and my overall mindset wouldn’t be the same without it.